Custom AI Agents & Digital Employees for Businesses

Impulso Co. is an AI agent development company in Amsterdam building custom AI agents for customer service, sales and operations, from WhatsApp and voice agents to RAG knowledge bases and automations. Live in 5 days, fully GDPR-compliant, and your data stays yours.

Trusted by industry leaders

KLM Catering Services
E-Flux
ZapBot
CSDM Amsterdam
Slouch
Hilverda De Boer
Vesting Finance
KLM Catering Services
E-Flux
ZapBot
CSDM Amsterdam
Slouch
Hilverda De Boer
Vesting Finance
KLM Catering Services
E-Flux
ZapBot
CSDM Amsterdam
Slouch
Hilverda De Boer
Vesting Finance

AI agency, Amsterdam

We build your
digital team.

Our promises

No hidden costs, we love transparency

A response the same day

Not satisfied (yet)? We always think along with you

24 digital employees

Which agent fits your team?

Choose a category and discover what our agents can do for you

Didn't find what you need?

No problem. We build fully custom agents, tailored to your processes, systems and needs. Tell us what you're looking for.

Pricing

Clear pricing, no surprises

One-time setup cost, then a fixed monthly fee. Always a free tailored quote first, so you know exactly where you stand.

ZZP

Popular

For freelancers and sole traders who want to be visible online with a working AI assistant.

€24,95*/ month

+ €595 setup · one-time

Notice period1 month
Website
  • -1-5 pages, responsive, custom-designed (no template)
  • -Dutch and English
AI-agent
  • -1 FAQ/WhatsApp agent, trained on your business info
  • -Contact form + email notification
  • -Optional: an AI agent that performs tasks (add-on)
Support
  • -Email/WhatsApp · reply within 1 business day
Maintenance
  • -Hosting, updates, security & backups
  • -1 hour/month of content changes included

MKB

For growing businesses that want to automate customer contact and convert more online.

€149,95*/ month

+ €1.395 setup · one-time

Notice period1 month

Everything in ZZP, plus:

Website
  • -Up to 12 pages with CMS, manage content yourself
AI-agent
  • -Smart AI agent: lead qualification + WhatsApp integration
  • -CRM integration (HubSpot/Pipedrive) + calendar integration
Support
  • -Email/WhatsApp/phone · reply within 4 hours
Maintenance
  • -Weekly updates, daily backups, performance monitoring
  • -3 hours/month of content changes included
  • -Monthly dashboard with leads & conversations

Custom

For specific needs, custom integrations or higher volume. We define the scope together.

Let's talk

Setup & monthly fee on request

Notice periodBy arrangement

Everything in MKB, plus:

Website
  • -Unlimited pages and agents (by arrangement)
AI-agent
  • -AI agents for more complex, autonomous tasks
  • -Custom integrations and connections
Support
  • -On request
  • -SLA & dedicated support

All prices exclude VAT.

*Monthly prices assume your own API keys, AI usage is billed directly by the provider, with no markup from us. So you only pay for what you actually use.

After your subscription is cancelled, product support is billed at €75/hour (excl. VAT).

Client results

From idea to launch

See how we build AI solutions that actually work, from concept to product.

Impulso Assist logo

Impulso Assist

WhatsApp AI assistant for businesses

The challenge

Businesses were missing messages outside office hours. Appointments were manually scheduled and no-shows were costing revenue. Evenings and weekends were unreachable.

Our solution

We built an AI agent that seamlessly integrates with WhatsApp Business and Google Calendar. The agent auto-schedules appointments, sends reminders and switches between languages effortlessly.

<10 sec
Response time
40%
Fewer no-shows
€2,800/mo
Cost saved
24/7
Available
WhatsApp APIAI/NLPNode.jsMulti-languageCustom built
Impulso Assist
online
AI-agent

Hi, I'd like to schedule an appointment for next week

14:32
Checked availability in Google Calendar
Impulso Assist

These times are still free next week. Which works best?

Mon 10:00Tue 14:00Wed 09:30
14:32

Tuesday 14:00 please!

14:33
Event created · invite sent
Impulso Assist

Great, I've booked it ✅

Intro call
Tuesday · 14:00 – 14:30
Add to Google Calendar

Confirmation email on its way. See you then! 👋

14:33

Impulso Studio

AI marketing team that creates content while you sleep

The challenge

A growing e-commerce brand was producing 3 posts per week with no budget for a full marketing team. Content was inconsistent and campaigns launched too late.

Our solution

We built a team of 4 AI agents: a Strategist that plans the content calendar, a Writer that creates posts and blogs, a Designer that generates visuals, and an Analyst that measures performance and adjusts strategy.

25+
Content/week
+180%
Engagement
30 hrs/wk
Time saved
-75%
Cost vs. team
AI AgentsSocial APIsAnalyticsAutomationCustom built
Impulso Studio
Marketing workspace
St
Sc
An
+2
This week
25 items scheduled
mon
5
tue
6
wed
4
thu
5
fri
5
Agents
1 needs youlive
Strategist
Content calendar updated
2mDone
Writer
Writing blog post… (2/3)
nowWorking
Email
Campaign sent
1uDone
Analyst
Increase ad budget?
YesNo
5mAsks
This week's results+180%

Want results like these?

Why Impulso Co.

Built on trust

No surprises, no fine print. This is how we work.

Young & experienced

Our team combines fresh knowledge of the latest AI tech with years of experience at major organizations. You get the best of both worlds: cutting-edge tools and proven practices.

Latest tech + proven approach

Your data, your ownership

Everything we build is 100% yours. No vendor lock-in, no hidden licenses. You get the source code, the documentation and full control over your systems.

Full source code + documentation

Privacy-first

We build with privacy as a starting point, not an afterthought. GDPR-compliant, data processing within the EU and transparent about which AI models we use.

GDPR-compliant · EU data

Live in 5 days

No month-long timelines. We work in short sprints: intake, prototype, feedback, live. You see first results within days and are operational within 5 days.

Sprint-based · fast results

Multilingual team

Dutch is our home base, but we work just as easily in English, Arabic, Spanish or French. Scaling internationally? No problem.

NL · EN · AR · ES · FR

No lock-in

Not satisfied? You can stop at any time. We believe you stay with us because it works, not because you're stuck in a contract.

Cancel anytime

About us

The faces behind Impulso Co.

One impulse is enough to change a company for good.

We're two driven guys with a passion for automation, efficiency and AI. Working at different companies, we kept seeing the same thing: good ideas got lost somewhere in an inbox, processes stayed inefficient, and innovation took months.

"We'll put it on the backlog." We heard that sentence far too often.

We believe it can be done differently. Not yet another AI agency promising to grow your business, but a partner who looks right away at where time is lost, where processes can be smarter, and how technology actually adds value.

You bring a challenge. We turn it into a working solution.

We build fast, test immediately and improve continuously. Got a new idea, a request or a process that could be better? Often there's a working prototype the same day.

No endless meetings. No months-long projects. Just fast from idea to result.

Working smarter always starts with one good idea. We make sure it becomes reality.

From impulse to working prototype. Within one day. That's how innovation should work. Impulso Co.

Book an introduction
Omar Nassar

Omar Nassar

Co-owner

AI developer, your all-rounder

Builds the AI solutions. From prototype to stable production system, new idea today, working demo within 2 days.

Pieter de Haer

Pieter de Haer

Co-owner

Sales & customer relations, your point of contact

Your main point of contact. Translates your processes and needs into a concrete solution and stays involved after launch.

Certifications

Certified by the best

Feb 2025

Google

Machine Learning Operations (MLOps) for Generative AI

Artificial IntelligenceMachine LearningMLOps
Mar 2026

Anthropic

Certificate of Completion: Agent Skills

Autonomous AgentsMulti-Step ReasoningTool Use
Sep 2024

Microsoft

Azure AI Fundamentals (AI-900)

Azure AI ServicesMachine LearningNLP
Oct 2025

Google

Inspect Rich Documents with Gemini Multimodality and Multimodal RAG

Artificial IntelligenceGemini APIRAG
Mar 2026

Anthropic

Model Context Protocol: Advanced Topics

MCP ServersTool IntegrationAgentic Workflows
Nov 2024

Oracle

OCI Generative AI Professional

Oracle CloudGenerative AILLM Deployment
Oct 2025

Google

Prompt Design in Vertex AI

Artificial IntelligenceGemini APIPrompt Engineering
Mar 2026

Anthropic

Claude Code in Action

AI-Powered DevelopmentCLI AutomationPair Programming
Jun 2024

Microsoft

Azure Data Fundamentals (DP-900)

Azure DataSQLData Analytics
Jan 2025

Google

Advanced: Generative AI for Developers

Artificial IntelligenceGoogle GeminiLLM Development
Mar 2025

Microsoft

Azure AI Engineer Associate (AI-102)

Azure Cognitive ServicesNLPComputer Vision
Dec 2025

Google

Building AI Agents with Vertex AI and LangChain

AI AgentsLangChainVertex AI
Jan 2026

Microsoft

Develop AI Agents using Azure OpenAI and Semantic Kernel

AI AgentsAzure OpenAISemantic Kernel
Nov 2025

Google

Multi-Agent Systems with Vertex AI

Multi-Agent SystemsOrchestrationVertex AI
Sep 2025

Google

Responsible AI: Applying AI Principles

Responsible AIEthicsGovernance
Aug 2024

Microsoft

Azure Solutions Architect Expert (AZ-305)

Cloud ArchitectureAzureInfrastructure
Feb 2026

Microsoft

Build Copilot AI Agents with Azure AI Studio

Copilot StudioAzure AIAgent Orchestration
Jul 2025

Google

Automating Workflows with Google Cloud Functions

Cloud FunctionsAutomationServerless
Feb 2025

Google

Machine Learning Operations (MLOps) for Generative AI

Artificial IntelligenceMachine LearningMLOps
Mar 2026

Anthropic

Certificate of Completion: Agent Skills

Autonomous AgentsMulti-Step ReasoningTool Use
Sep 2024

Microsoft

Azure AI Fundamentals (AI-900)

Azure AI ServicesMachine LearningNLP
Oct 2025

Google

Inspect Rich Documents with Gemini Multimodality and Multimodal RAG

Artificial IntelligenceGemini APIRAG
Mar 2026

Anthropic

Model Context Protocol: Advanced Topics

MCP ServersTool IntegrationAgentic Workflows
Nov 2024

Oracle

OCI Generative AI Professional

Oracle CloudGenerative AILLM Deployment
Oct 2025

Google

Prompt Design in Vertex AI

Artificial IntelligenceGemini APIPrompt Engineering
Mar 2026

Anthropic

Claude Code in Action

AI-Powered DevelopmentCLI AutomationPair Programming
Jun 2024

Microsoft

Azure Data Fundamentals (DP-900)

Azure DataSQLData Analytics
Jan 2025

Google

Advanced: Generative AI for Developers

Artificial IntelligenceGoogle GeminiLLM Development
Mar 2025

Microsoft

Azure AI Engineer Associate (AI-102)

Azure Cognitive ServicesNLPComputer Vision
Dec 2025

Google

Building AI Agents with Vertex AI and LangChain

AI AgentsLangChainVertex AI
Jan 2026

Microsoft

Develop AI Agents using Azure OpenAI and Semantic Kernel

AI AgentsAzure OpenAISemantic Kernel
Nov 2025

Google

Multi-Agent Systems with Vertex AI

Multi-Agent SystemsOrchestrationVertex AI
Sep 2025

Google

Responsible AI: Applying AI Principles

Responsible AIEthicsGovernance
Aug 2024

Microsoft

Azure Solutions Architect Expert (AZ-305)

Cloud ArchitectureAzureInfrastructure
Feb 2026

Microsoft

Build Copilot AI Agents with Azure AI Studio

Copilot StudioAzure AIAgent Orchestration
Jul 2025

Google

Automating Workflows with Google Cloud Functions

Cloud FunctionsAutomationServerless
Feb 2025

Google

Machine Learning Operations (MLOps) for Generative AI

Artificial IntelligenceMachine LearningMLOps
Mar 2026

Anthropic

Certificate of Completion: Agent Skills

Autonomous AgentsMulti-Step ReasoningTool Use
Sep 2024

Microsoft

Azure AI Fundamentals (AI-900)

Azure AI ServicesMachine LearningNLP
Oct 2025

Google

Inspect Rich Documents with Gemini Multimodality and Multimodal RAG

Artificial IntelligenceGemini APIRAG
Mar 2026

Anthropic

Model Context Protocol: Advanced Topics

MCP ServersTool IntegrationAgentic Workflows
Nov 2024

Oracle

OCI Generative AI Professional

Oracle CloudGenerative AILLM Deployment
Oct 2025

Google

Prompt Design in Vertex AI

Artificial IntelligenceGemini APIPrompt Engineering
Mar 2026

Anthropic

Claude Code in Action

AI-Powered DevelopmentCLI AutomationPair Programming
Jun 2024

Microsoft

Azure Data Fundamentals (DP-900)

Azure DataSQLData Analytics
Jan 2025

Google

Advanced: Generative AI for Developers

Artificial IntelligenceGoogle GeminiLLM Development
Mar 2025

Microsoft

Azure AI Engineer Associate (AI-102)

Azure Cognitive ServicesNLPComputer Vision
Dec 2025

Google

Building AI Agents with Vertex AI and LangChain

AI AgentsLangChainVertex AI
Jan 2026

Microsoft

Develop AI Agents using Azure OpenAI and Semantic Kernel

AI AgentsAzure OpenAISemantic Kernel
Nov 2025

Google

Multi-Agent Systems with Vertex AI

Multi-Agent SystemsOrchestrationVertex AI
Sep 2025

Google

Responsible AI: Applying AI Principles

Responsible AIEthicsGovernance
Aug 2024

Microsoft

Azure Solutions Architect Expert (AZ-305)

Cloud ArchitectureAzureInfrastructure
Feb 2026

Microsoft

Build Copilot AI Agents with Azure AI Studio

Copilot StudioAzure AIAgent Orchestration
Jul 2025

Google

Automating Workflows with Google Cloud Functions

Cloud FunctionsAutomationServerless

What they say

Testimonials

The Impulso Co. team stood out for their rapid development and strong foundation in AI. They independently tackled complex topics and delivered valuable insights. A team with a steep learning curve that quickly makes impact.
Giulio Piccolo
Giulio Piccolo
Lead Engineer @ Suit Supply
A talented team with a strong drive to grow and improve. Always supporting their clients, their greatest strength is quickly learning new domains and adapting to any process.
Cristian Arboleda
Cristian Arboleda
.NET Developer
Working with Impulso Co. showed their reliability and skill. Together we created an automatic fine scanner that reduced a 30-minute process to just 10 seconds, truly impressive efficiency improvement.
Ihor Tolkachov
Ihor Tolkachov
Frontend Developer @ Mobility Platform
Impulso Co. consistently delivered sharp analyses and worked with tools like SQL, Looker, and Python. They recognize patterns in data, think analytically, and provide visual insights that drive better decisions.
Oeds de Meer
Oeds de Meer
Process & Information Manager @ SBB
Impressive backend skills and creative problem-solving. The team delivers clean, well-structured solutions and communicates clearly throughout the process.
Azeez Bayonle
Azeez Bayonle
UX Designer
Dedicated, helpful and reliable. Always deliver on their promises.
Laura Britton
Laura Britton
Project Manager Medical Affairs @ Sedgwick
Giulio PiccoloCristian ArboledaIhor TolkachovOeds de Meer
5.0
Trusted by 18+ companies in the Netherlands

How it works

From idea to live

Three simple steps to your working AI solution

01

30 min introduction

We discuss your challenge, where you are now, and where you want to go.

02

Proposal within 4h

You get a tight proposal: what we'll build, how long it takes, and what it costs.

03

Live in 5 days

Approved? We start immediately. Within 5 days you have a working solution.

Ready to start?

30 minutes. Free. No commitments.

Response within 4h
18 companies helped
Money-back guarantee